Pierluigi Baroncelli
I’m a product design leader and hands-on contributor with deep experience shaping digital products across mobile, web, and SaaS platforms. I operate at a senior+ level as a high-impact individual contributor (Super IC), delivering strategic and executional value across discovery, design, and delivery.
I specialise in UI/UX, design systems, prototyping, and visual design—bringing structure, clarity, and momentum to complex product challenges. I’ve collaborated with teams at Times Higher Education, Tide, NatWest, BT, Hive, Glint, Schibsted, OVO Energy, HSBC (via HeathWallace), Dennis Publishing, and the Daily Mail group to design and evolve products at scale.
Skills
UI/UX design, Usability tests, Focus Group, Wireframes/Flow Charts, Prototyping, mobile first-responsive website design. App design, Experience working in AGILE and LEAN environments, working side by side with developers, product and project mangers. Excellent time management skills.
I like to use these tools: FIGMA, MIRO, HOTJAR, MAZE, NOTION and i’m familiar with these languages HTML/CSS/JS.