GLINT | Mobile app redesign
Overview
I was originally hired by Glint for a 6-month contract in order to redesign the native IOS and Android mobile Apps.
Main objective was to improve and simplify the Onboarding process ahead of the USA launch (with KYC). I was also involved in improving the overall UX design, creating and testing prototypes and I solely designed the final UI.
Research
To kickoff the project, we ( another UX designer and I) organised a Workshop with key stakeholders at Glint to define our goals for the product. We brainstormed what our users may want to achieve and detailed the Design Process.
We spoke to the Help Support team too in order to better understand User pain points. We then led initial user interviews with existing customers. Our interview notes were combined. We quickly identified some Personas.
Persona example
Competitive analysis was crucial: Glint is a slightly different product compared to competitors such as Bullion by Vault or Revolut, we needed to identify areas where we could stand out from the crowd, being modern and original but appealing to more traditional Gold investors too.
Conceptual designs
At this stage there were several different ideas of how the app could behave and look like. My main concern was how the dashboard screen worked. We identified frustration by majority of users in linking the Debit Card to a specific Currency: users had to swipe a currency section to link to card, the affordance was hidden and it clearly needed a signifier to improve the experience! Also the main CTAs were hidden unnecessarily.
On the left the previous dashboard design, user had to tap to reveal the main CTAs. On the right an initial sketch for the new dashboard
Registration redesign flow
Wireframes
Once we've discussed the paper UX sketches i designed wireframes using Sketch. See some initial wireframes attached.
Wireframes examples
User Testing
We tested and discussed the wireframes and gathered feedback through the offices in London and remotely with both new users and existing clients. View prototype.
UI Design
Once tested the initial concepts I started working on the UI design. these were eventually tested again. once we were ready we specced everything for the DEV team using Zeplin View new app UI designs.
Android app screens examples